Stop Losing Patients and Referrals
Today!
Listen, you've spent a lot of money and effort to get patients and build
business relationships. It has cost you thousands if not
hundreds of thousands of dollars over the course of your career.
If you don't have a solid system to stay in touch with your patients, prospects
and business associates then you're doomed. Most people know this and yet can't
seem to do it and do it right.
Understand this, every patient knows a number of people; family, friends, work
mates, colleagues, business associates, personal acquaintances and newly met
people. If every person knows 25, 52 or 100 people, you can expect to lose 100's
of new patients. (Can you afford that?)
Why?
When a patient has a negative experience with your office, you can be certain
that they'll tell everyone they know about it. And then those people will tell
other people and so on and so on. It travels through the grapevine until it
ultimately cost you patients and money.
Following up with your patient is a CRITICAL and simple solution!
You should be asking your patients how their experience in your office has been
and were they happy with your service or if they have any questions. This is a
great way to not only provide good customer service, but to also obtain feedback
about your office. By listening to your patients, you will know exactly what
they want. Then you can tweak your office systems to be sure that you over
deliver in every category.
You should always send them a birthday card, holiday cards and thank you cards,
to name a few basics. Successful business owners knows that if you don't
give excellent care, build solid "personal relationships" and give
your patients what they want...someone else will.
Have you ever lost a patient that you thought would be your patient and "friend"
for life? Do you know why you lost them? I do!
You didn't build a strong enough relationship.
Simply sending a couple of re-activation letters per year isn't enough. You need
to keep your name and face in front of them. You should stay in touch with them,
just like you do with old friends.
You can't only depend on email.
Some people would say that using e-mail would be a good way to build patient
retention. There's no doubt that there is a place for e-mail. But think about
this, how many e-mails a day do you get that you don't open, and don't read.
Your patients are no different. Their inbox is filled with "junk" and the last
thing that you want is to compete with that. Let's face it, it's real hard to
get the personal touch across in an email.
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"Although e-mail, text messaging and phone calls are valued by Americans for
helping them communicate with family and friends,
the majority of Americans say
they prefer the old-fashioned handwritten card or letter to make someone feel
truly special".
From www.greetingcard.org. |
Sending generic "Plain Jane" mailing pieces to your list and expecting results,
is insanity! It's just not going to happen.
Sending cards breaks through the clutter barrier!
Your patients are bombarded every day with advertising and promotions from the
radio, newspaper, television and the internet. It's extremely hard to get your
message "heard" over and above the daily clutter. Sending cards through the mail
which are personalized and have your own handwriting on them gets the message
across that you care.
Take the "mail test".
Picture this, you just get home from a long day at work, you're tired and
hungry. You grab the stack of mail which has everything in it except the
"kitchen sink". Which piece of mail are you going to open first? The bills, I
doubt it! Junk mail, no way! Your sifting through the pile to see who if anyone,
has sent "you" something. Cards almost always get opened first because people
know that it's something personal and not a bill, :).
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"The average person receives more than 20 cards per year, about one-third of
which are birthday cards".
"Nine out of 10 Americans say they look forward to receiving personal letters
and greeting cards because cards allow them to keep in touch with friends and
family and make them feel they are important to someone else."
From www.greetingcard.org. |
If you want a system that basically runs on Autopilot...
If you want a system will explode your practice with less work...
If you want to secure your practice and build patient loyalty...
If you want to attract more new patients, the easy way
Then take a test drive now.
Come on inside and take a peak at this system, look at some screenshots and in
the end I'll even pay for you to send a few cards out. That's how much I believe
this system will work for you.
You can send a printed greeting card with your message, in your handwriting, in less than 60 Seconds !
Choose your own card
Write your message
Click send!
We print it, stuff it and mail it, all for less than a greeting card at the
store.
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